Nike
2018
NIKE Air Force One Utpown / A personal project. The NIKE Air Force 1 is also known as the Uptown. Because back in the days, sneakers-heads would take the uptown subway line, to the store in New York where the shoes were sold. The iconic all-white sneaker symbolizes hip-hop's never ending quest to stay fresh. But the backstory behind the shoe is shrouded in mystery.
DISCIPLINES
Concept
Art Direction
Design
Animation
Camera
Sound
